Do you think content or timing is more important for a successful thread?

Been pondering this for a while but especially today. Churned 3 threads this morning that I thought were content gold and one of them taking all night to make, but all have gotten poor engagement and the one taking all night has gotten 0 replies. I’m wondering if it’s because I just happened to post them at times when none of my fans are online or whether the content just suck ass because sometimes I would ****post and get 2 pages of replies but times like today I deliver my funniest or most well-constructed threads and don’t even get a bone. Again this is just for discussion and I’ll knock it off a bit if I’m being too much. Thanks.