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Forum ยป Is this the death rattle for McDonalds?
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Thread: Is this the death rattle for McDonalds?

post 1680088843 04-03-2023, 06:42 AM
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Is this the death rattle for McDonalds?

Unless they reinvent themselves I don't think they stand a chance. They employ the most apathetic workers who close early, their food is inedible, menu sucks.

McDonald's temporarily shuts US offices, prepares layoff notices, Wall Street Journal reports]

https://www.reuters.com/business/ret...sj-2023-04-02/
post 1680088903 04-03-2023, 06:44 AM
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The entire market just crashed hard, this sort of thing is to be expected
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post 1680089413 04-03-2023, 06:58 AM
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It seems a lot of companies are laying off workers at the moment. Preparing for the upcoming AI takeover i wonder?
post 1680089473 04-03-2023, 07:00 AM
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only 7% of McDonalds are corporate owned, the rest are franchisees
post 1680089913 04-03-2023, 07:17 AM
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Well they are facing some real challenges. So far they have been able to hike prices regularly to maintain profits and for a good chunk of time they were one of the only hot and ready food options in many areas [pandemic].

Now they are facing more competition, higher beef prices, and consumers with less cash to spend on convenience meals.

Over the past few years they have moved to a simpler menu with less options [at least IME]. They should probably pivot to more food items with less expensive ingredients that can be prepared in central commissaries and delivered ready to eat or close.

The general public appears to have decided that the fake meat is gross and not worth it. Maybe they will try actual veggie burgers, as in made from beans/oats/etc. A McFalafel sandwich could do well in some markets.
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post 1680090603 04-03-2023, 07:32 AM
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I like how they make them work from home so they can fire them via Zoom. That really cuts down on the workplace mass shootings.
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post 1680090823 04-03-2023, 07:36 AM
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Just lol if you think McDonald's is going anywhere.
post 1680091023 04-03-2023, 07:39 AM
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Here come the automated selfcheckout McDonald with 0 workers
post 1680091053 04-03-2023, 07:40 AM
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Restaurants are the first bellwether of the recession. Once people stop eating out the economy starts its nose dive.
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post 1680094243 04-03-2023, 08:55 AM
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They're always packed.
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post 1680094323 04-03-2023, 08:57 AM
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Originally Posted By RopeACope⏩
They're always packed.
This.

Line always wrapped around the building.

Burger king should be out of business in comparison.
post 1680094453 04-03-2023, 09:01 AM
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I hope so.

Serving poison to the populace is one thing but charging over $10 for meals now is fkin insane.

Fuk McDonalds.
post 1680094463 04-03-2023, 09:01 AM
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I've traveled extensively, and McDonald's is the most popular restaurant chain I've personally witnessed worldwide. Their stock is shooting up right now.

This is likely just a cost cutting measure for them. Getting rid of old people with high incomes in Chicago whose jobs should have been eliminated a decade ago, and finally they now have cover to do it without looking bad.
post 1680094473 04-03-2023, 09:01 AM
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I just looked at their financials, 2021 was their most profitable year ever recorded.

2022 their total revenue came down only 0.17%, but net income dropped 18.13% year over year.

So overall, people are still eating there, but it looks like there is some kind of employee bloat.

Luckily for McD's, AI will easily do the work of cubiclecels.

EDIT: ^^^ oliver the wizard.
post 1680094533 04-03-2023, 09:03 AM
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post 1680094623 04-03-2023, 09:05 AM
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Originally Posted By desslok⏩
I like how they make them work from home so they can fire them via Zoom. That really cuts down on the workplace mass shootings.
Lol this was the plot of a movie from 2009

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post 1680094653 04-03-2023, 09:06 AM
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Originally Posted By OliverHeldens⏩
I've traveled extensively, and McDonald's is the most popular restaurant chain I've personally witnessed worldwide. Their stock is shooting up right now.

This is likely just a cost cutting measure for them. Getting rid of old people with high incomes in Chicago whose jobs should have been eliminated a decade ago, and finally they now have cover to do it without looking bad.
This. There are probably tons of useless employees with long tenure getting paid more than they should, so MCD is trimming the fat. The firm I work for does the same thing every economic downturn, so I'm expecting something similar soon.
post 1680094713 04-03-2023, 09:06 AM
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Originally Posted By rollerball⏩
I remember reading somewhere that in reality McDonald's is a real estate corporation
It's because Mcdonald's typically owns the land that Franchisees build the restaurant on.
post 1680094723 04-03-2023, 09:07 AM
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post 1680094733 04-03-2023, 09:08 AM
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Originally Posted By BeanGainClovis⏩
Lol this was the plot of a movie from 2009

"In the future, they are just going to start doing business and working office jobs and firing people entirely over video chat on your computer."

George Clooney's character: "That's just ridiculous! What about my frequent flyer miles?"

This was an actual movie and I could not make it all the way through it
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post 1680094913 04-03-2023, 09:12 AM
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Originally Posted By OffwhiteBrah⏩
Here come the automated selfcheckout McDonald with 0 workers
This is already in the plan and one store already exists. Not having the overhead of staff will have a massive impact on profits, and most fast food places will follow suit if they can. Remains to be seen if it will still work though.
post 1680095113 04-03-2023, 09:15 AM
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post 1680095433 04-03-2023, 09:24 AM
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post 1680095853 04-03-2023, 09:34 AM
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Never eat McD's, srs.
post 1680096513 04-03-2023, 09:49 AM
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Originally Posted By GuineaDago585⏩
I hope so.

Serving poison to the populace is one thing but charging over $10 for meals now is fkin insane.

Fuk McDonalds.
But should you blame them for selling it, or blame the customers for buying it?
post 1680096663 04-03-2023, 09:53 AM
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McDonalds is having record years, wtf are you talking about

They just had an all-time high $13.2B in trailing 12 month profits.
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post 1680096933 04-03-2023, 09:58 AM
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Originally Posted By Omnivium⏩
But should you blame them for selling it, or blame the customers for buying it?
Strong fooking this.

As long as dumb asses buy it, there will always be a seller.

It's not like they're concealing it either. They might have in the past, but now it shows right on the menu: FOOKING 1800 CALORIES FAT ASS. 120 GRAMS OF SUGAR YOU DIABETIC FUK. LIKE 50 GRAMS OF SATURATED FAT? WE GOT THAT TOO BITCH.

People still line up like monkeys waiting on a banana.
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post 1680098523 04-03-2023, 10:27 AM
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Originally Posted By katya422⏩
Well they are facing some real challenges. So far they have been able to hike prices regularly to maintain profits and for a good chunk of time they were one of the only hot and ready food options in many areas [pandemic].

Now they are facing more competition, higher beef prices, and consumers with less cash to spend on convenience meals.

Over the past few years they have moved to a simpler menu with less options [at least IME]. They should probably pivot to more food items with less expensive ingredients that can be prepared in central commissaries and delivered ready to eat or close.

The general public appears to have decided that the fake meat is gross and not worth it. Maybe they will try actual veggie burgers, as in made from beans/oats/etc. A McFalafel sandwich could do well in some markets.
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post 1680098633 04-03-2023, 10:29 AM
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i literally believe that McDonalds would be the LAST place to ever crumble and close up shop due to the economy
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post 1680099123 04-03-2023, 10:38 AM
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Originally Posted By HMFIC_BROWSIN⏩
This.

Line always wrapped around the building.

Burger king should be out of business in comparison.
Burger King should be added to the Ken-Taco-Hut chain restaurant long term care centers.
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