I hate Gillette as much as the next guy (products are crap) but the guy in the youtube video is either playing dumb or knows absolutely nothing about accounting or corporate acquisitions. He's most likely financially illiterate and partially retarded.

Gillette didn't "lose" 8 billion. They are owned by P&G who acquired them in 2005 and typically when corporations perform acquisitions of other companies they will overpay by a significant percentage of the company's value in order to incentivize the shareholders or owners to sell their stake in the company. This is known as "goodwill" and this also includes intagible assets that cannot be fully evaluated at time of acquisition. There is literally a formula for goodwill in corporate accounting and this is carried on the balance sheet.

It is likely that P&G adjusted the value of this intangible asset during its earning period and had to record a charge against it now that it has owned Gillette for many years and can properly assess the goodwill amount paid (cash plus stock) to acquire the company. P&G had a great 4th quarter and it is a perfect time to announce a large write down like this. This is why the Gillette CEO feels "safe" to come out and speak out in support of their stupid marketing campaign.

I will let the actual CPA's chime in and correct me as I am an intermediate trader and not a professional by any means. But frauds like the idiot in YT video are embarrasing and give all educated people a bad name and his video just serves his retarded talking points. I understand it fits his narrative but he clearly doesn't know what he is talking about and this shows in the clickbait title. Read the actual article he "references" in his video where he claims Gillette "lost" 8 billion despite P&G announcing confidence in their brand. Truth is that anything Gillette does PR wise is approved by P&G and they are one of the most successful corporations in the world so good luck boycotting them and hoping they go out of business.

Was hoping someone said this, Gillette has lost value 11 of the last 12 periods, hence the large write down in it's value. It's definitely not "since the ad". Demand decline and currency losses have been constant for a long time and they finally wrote down the value of the asset to where it now is.

Procter and Gamble record earnings, so I doubt they care about writing down one of their brands. Their earnings from grooming products grew 7% despite a 1% decrease in sales.

I use clippers to keep my facial hair, so couldn't care less about gillette, and I just saw the commercial, and don't understand what's the big deal - not like they told every guy to start wearing a dress, and put on makeup.

Aside from the blanket support for metoo, and that dumb scene with the guy filming at the pool party, I don't see any issues with the commercial? They're speaking up against bullying, and some crass behaviour. The reality is that the traditional masculinity that so many people are defending is likely no different (I'm thinking 1950s-70s); parents would teach their children to behave with respect, not act lewd, not start trouble (this doesn't mean you don't hit back if you're hit), treat women with respect, treat your elders with respect, not act like a buffoon, "yes sir/yes ma'am", etc.



You really only get people who are traditional in that sense in few places these days - I'm thinking Southern USA, where I've seen people act rather polite and hospitable for the most part.


Unless this is some modern notion of "traditional" masculinity (2019) where you have guys acting like fuking morons for the most part.




If people want to defend traditional masculinity - act in that manner. Lots of guys today behave like women - want things one way, but act in a completely different manner.


And before some illiterate who is only able to read the 4-letter words of my post; no, I'm not siding with metoo, as I think it's completely fuked, or any of that other modern day bullshiit.


Inb4 comments about the pics - I'm using them as exampled, not real world depictions of those two notions of men.

Damn - just bought 8 new Mach 3 blades.

Can anyone recommend any good alternatives?

Meanwhile, Chik fil a outperforms Starbucks, McDonalds and Subway even though they're closed on Sundays and their CEO is vocally anti-same sex couples. Could it be the country is becoming more conservative?https://www.entrepreneur.com/article/320615

I have a different opinion here:

I think companies that Go Woke are already on the decline, they do this desperate move trying to cement a hardcore segment of the market by appealing to SJW lunatics. Here, Gillette was losing massive market share to Dollar Shave, men are shaving less with the **** beards and such. They saw their dwindling market, they made an attempt to capture a new/young market that they hope would be loyal and secure their future.

Wrong move, though. SJWs are the least loyal and most broke segment of the country you could ever find. Outrage mobs burn and pillage, taking nothing and destroying, then just move on to the next thing to destroy. They don't have fuking money, they're broke losers living with their parents.

Gillette did infuriate the dwindling market share they had, though. At the gain of nothing, because bearded soy SJW ****s and the .0001% of actual trannies they gained are broke or insignificant.

That ad boycott probably made a small dent. It's mostly because most men are growing beards now.

That said, their youtube channel has gone to sh!t as a result lol. Comments and likes are disabled on every single new video lol.

Was surprisingly easy to boycott P&G, tons of alternatives except I still like Bounty paper towels.

Yes...Yes, there is but it isnt going to end the way you think it will

Men are starting to fight back..I see it everyday in my interactions.


When the next world war kicks off its going to be interesting. Will an entire generation of men be willing to ship out and die for a society that threw them overboard for being toxic...I think not. Good luck with your draft.

have u guys ever tried dollar shave club? is it worth it? beta non facial hair growing "men" need not answer my question.

the worst was that normal looking guy who was just chilling, and then a beautiful woman walks by, and he looks and hes like woah let me say hi, and the black guy stops him saying "not cool"

like wtf? you cant talk to women now?

**** gilette and feminists

Yea that’s the only thing that REALLY bugged me about the ad. Guys aren’t allowed to even talk to women now? How the hell are you supposed to get in a relationship? Both genders want that, and girls sure as hell don’t initiate regularly.

My theory is the feminist in charge is bitter that no guys ever pursue her. And if nobody pursues her, nobody should pursue any girls.